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Mobile | DrivingSales News - Part 2


Jeep has partnered with Yahoo to run a set of native ad campaigns in its ongoing effort to attract travel and adventure enthusiasts. Considering the..
Tue Dec 2015
It’s no mystery that consumers use Internet searches to educate themselves on large ticket purchases, and Google’s recent release of a study shows just how..
Tue Nov 2015
Consumers who are searching Google for shopping deals on their smartphones could soon see an ad promoting a new text alert service to receive holiday..
Wed Nov 2015
Attracting more qualified buyers doesn't have to be hard work. Join our webinar & learn how to drive qualified buyers directly to your VDPs &..
Thu Jan 2016
Mobile ad-blocking has recently become a hot topic in the marketing industry and it has definitely prompted a lot of concern over its potential effect..
Wed Sep 2015
Truly, what the cookie was to desktop advertising, location data is to mobile. Location history is now evolving into a cookie substitute for mobile advertising,..
Wed Sep 2015
Many auto dealerships are spending an increasingly large amount of money on mobile ads, which makes a lot of sense when you consider the continuing..
Thu Sep 2015
Download our DrivingSales Consumer Experience Whitepapers. The Most Up-To-Date Research About What Today's Customers Want From A Sale.
Thu Jan 2016
Both Google and Facebook have announced the expansion of "buy buttons," with Google testing a new buy button feature for its mobile search while Facebook..
Thu Jul 2015
Google is running a limited trial of a new carpooling service called RideWith that connects drivers on their way to work with potential riders. It's..
Mon Jul 2015
Toyota is launching a big campaign in an effort to draw attention to its Camry and Corolla brands by calling out to consumers in thousands..
Thu Jul 2015
Try Out for Free the Best Automotive Retail Training Platform in the Industry. Proudly Used by Over 2,500 dealers. Get your Free Demo Today!
Tue Jan 2016
Foursquare has officially joined the programmatic targeting game with the announcement of its partnership with Drawbridge, a cross-device programmatic ad platform, to allow dealership marketers..
Tue Jun 2015
During the mobilegeddon panel at the recent SMX Advanced, Google's Gary Illyes confirmed that Google looks at the desktop version of a Web page for..
Mon Jun 2015
Google has announced another addition to its mobile ad formats to meet the growing prevalence of "near me" searches. The search engine will now begin..
Fri May 2015

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