Deserving Dad’s Receive Honda’s “Random Acts of Helpfulness” on Father’s Day

Honda’s ongoing “Random Acts of Helpfulness” campaign showers Southern Californians with random gifts such as free gas from its big, blue #TankerTuesday truck, coupons to Six Flags and tickets to sporting events.

The latest initiative by the “Guys in Blue” from the Southern California Honda Dealers group was a social media campaign conducted for Father’s Day which asked people via Twitter and Facebook to share the reasons why their dad is so great and why he deserves a Random Act of Helpfulness. Four lucky and deserving dads received gift packages that were customized to fit their personal situation.

For example, Derek Slagle, a widowed father of three who couldn’t afford to buy clothes for himself, was taken on a shopping spree. Another recipient, Chet Thomas, an 80-year-old retired Army, Navy and police officer, was nominated by his daughter and received a special Father’s Day lunch plus a three-year gym membership. Another lucky father was Phillip Kreitz who was nominated by his wife and had his wish fulfilled to receive a top-of-the-line outdoor grill. The Guys in Blue also spent Father’s Day providing free valet parking services to dads at area malls and filling up their tanks with free gas from the #TankerTuesday truck.

The Random Acts of Helpfulness campaign launched last year and also includes several TV ads which highlight some of the acts that have been performed, such as delivering rolls of quarters to people in laundromats, the delivery of an air conditioner to a resident on a hot day, and providing free coffee and food at a local coffee shop. These three videos have now been viewed over 1.2 million times.

The campaign has helped a wide range of people by fulfilling various requests, including:

• Helping Riverside resident Suzanne Armas at her local National Night Out Ice Cream Social
• Volunteering with Smiles for Seniors to help out at their Senior Bowl-a-Thon event
• Preparing classrooms for local teachers for the first day of school
• Purchasing a new couch for Alyssa Gale’s apartment
• Paying for Mia Slater’s child’s day care for one year
• Sending Angel Espudo a complimentary gas gift card for her first week of school
• and much more.

Those who want to request a Random Act of Helpfulness can visit www.socalhondadealers.com/help-me-honda.